Interview on Place Branding with Tom Buncle
Interview with Tom Buncle on Place-Branding and the role it plays in economic development and post-conflict reconstruction - in Place Brand Observer
For full interview, click on image above
Destination Slogans: Silver Bullet or Meaningless Puff?
Virginia “is For Lovers, Egypt is “Where it All Begins”, and Dubai is “Definitely Dubai”. .................But how much impact do destination slogans truly have?